Samsung account
Keep
The Samsung account service that signs the phone in to Samsung Cloud, Find My Mobile, Galaxy Store and Samsung Wallet.
Samsung package
Customization Service
Safe to disable: com.samsung.android.rubin.app Safe to disable Vendor documentation
Samsung's personalization service that studies how you use your phone to tailor Samsung content, suggestions and ads. It is safe to disable: you lose nothing most people will miss.
What it does
Customization Service is the Samsung account feature that builds a profile from how you use your phone and Samsung services, then uses it to personalize content, suggestions and advertising in Samsung apps. You can turn it off from your Samsung account settings, and Samsung says that stops new collection and analysis. The package runs in the background on Galaxy phones while the service is on.
Also shown as Customisation Service.
If you disable it
Samsung apps stop showing personalized suggestions and content based on your usage. Nothing else on the phone depends on it.
How to disable it
On most phones Settings greys out Disable for this package, so ADB is the way to turn it off. The commands below work without root and can be undone.
Disable it (reversible)
adb shell pm disable-user --user 0 com.samsung.android.rubin.appTurn it back on
adb shell pm enable com.samsung.android.rubin.appThe stronger option removes it for your user only; the original copy stays on the phone and a factory reset brings it back. Prefer disabling: it is easier to undo.
Uninstall for the main user
adb shell pm uninstall -k --user 0 com.samsung.android.rubin.appRestore after an uninstall
adb shell cmd package install-existing com.samsung.android.rubin.appNew to ADB? Set it up in about ten minutes.
Data and battery
Samsung's privacy notice says it analyzes information about how you use your phone and Samsung services; turning it off stops new collection but does not delete what was already gathered.
Where it appears
- Made by Samsung Electronics.
- Android versions: 9 to 16.
- Seen on: Galaxy S25 Ultra, Galaxy S25, Galaxy S25+, Galaxy S24 Ultra, Galaxy S24.
Questions people ask
What is com.samsung.android.rubin.app?
com.samsung.android.rubin.app is Customization Service. Samsung's personalization service that studies how you use your phone to tailor Samsung content, suggestions and ads.
Can I disable Customization Service?
It is safe to disable: you lose nothing most people will miss. On most phones it takes ADB.
What happens if I disable Customization Service?
Samsung apps stop showing personalized suggestions and content based on your usage. Nothing else on the phone depends on it.
Can I turn Customization Service off without ADB?
Yes. Open Settings, tap your Samsung account and look for Customization Service under its privacy or security options. The exact path varies by One UI version.
Sources
- Samsung: Customization ServiceVendor documentation
- Samsung account: Customization Service U.S. Privacy NoticeVendor documentation
- Galaxy Store: Customization Service listingVendor documentation
- Samsung Knox: application list, Galaxy S20 FE 5G (SM-G781B), Android 11Vendor documentation
- Bayton system app database: com.samsung.android.rubin.appCommunity list
- Universal Android Debloater list entryCommunity list
Each source answered when this page was checked on 25 October 2026.
Confidence: Vendor documentation. Backed by the maker's own documentation, the Android source or the Play listing. How we decide a verdict.
Cite this page: https://mysystemapp.com/packages/com.samsung.android.rubin.app/ (verified 25 October 2026). Something wrong or out of date? Request a correction.